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Canadian influencer Unsighted racks up the views with his ‘white girl dance’. Known for his unique style, Unsighted has gained massive popularity on social media platforms, particularly TikTok, where his spirited dance videos have been viewed more than 161 million times.
Who is Unsighted?
Unsighted is a Canadian-based social media influencer of African descent who has made a name for himself by mimicking a white woman dancing to Kesha’s 2010 pop anthem “Your Love Is My Drug”. His videos, which are a blend of good-natured satire and genuine embodiment, often feature him flinging up his hands, playfully tossing his imaginary long hair, and giving a radiant smile to the camera.
The Popularity of the ‘White Girl Dance’
Despite being a versatile content creator who produces his own music, runs a production company, and hosts freestyle rapper meet-ups, Unsighted’s ‘white girl dance’ videos have become his most popular venture. Fans are often seen approaching him on the streets, expressing their desire to be part of his viral videos. His popularity has even taken him beyond the Canadian borders to places like New York and Ohio, thanks to sponsorships and his fans’ donations.
Monetizing the Videos
When asked about monetizing his TikTok videos, Unsighted explained that while it is possible, it’s challenging, especially for Canadian creators. His earnings mainly come from brand partnerships and gifts from viewers during live streams. Despite the financial challenges, Unsighted remains committed to his craft, stating that he gains “love” from his performances.
Embodying Extreme Emotions
Unsighted’s work is driven by a desire to tap into extreme emotions. He believes that success and enjoyment in life lie on the opposite side of fear. To him, dancing in public, especially in places like streetcars and stores, is a way of overcoming his fears. In addition to joy, Unsighted’s music also embodies rage, portraying a stark contrast to his TikTok videos. However, he sees them as two sides of the same coin, both allowing for the expression of extreme emotions.
Healthy Masculinity and Emotional Expression
Unsighted also emphasizes the importance of showcasing what healthy masculinity looks like. He believes it doesn’t necessarily mean being stoic all the time. His music, often aggressive and fast-paced, serves as an outlet for his anger and aggression, allowing him to feel lighter and more joyful.
The story of Unsighted, a Canadian influencer who has found a unique way to entertain and connect with his audience, is truly inspiring. Despite the challenges, he continues to bring joy to millions of viewers worldwide with his dance moves and music.
